AMR Asia Public Company Limited, (AMR) ”

operates as a Total Solution Provider, focusing on the integration of cutting-edge technologies such as electrical systems, communication systems, control systems, IT, IoT, virtual reality, BIM, and AI.

These innovations aim to enhance the management capabilities of both public and private sectors, driving efficiency, sustainability, and intelligent systems with seamless integration.

The company emphasizes delivering a “Seamless Solution”, ensuring all technologies are interconnected to best serve client requirements. AMR provides comprehensive services ranging from contracting, service provision, design, equipment procurement, installation, testing, and maintenance under a Turnkey Solution model. With over 25 years of experience, AMR's business operations are divided into three key sectors:

  1. Smart Technology, Digital Twins, and Artificial Intelligence
  2. Infrastructure, Smart Cities, and Smart Mobility
  3. Green Energy and Environmental Conservation

Smart Technology, Digital Twins, and Artificial Intelligence

AMR provides contracting and total service solutions, including design, procurement, installation, and maintenance, for smart system projects that incorporate advanced technologies, IT systems, electrical communication systems, and remote control systems to cater to public and private sector clients. Key projects include:

  • Urban flood and river basin management systems in Thailand.
  • Communication systems along international gas pipelines.
  • Core communication and computer network systems for government agencies, state enterprises, and large private corporations.
  • CCTV systems for traffic and city safety at international airports and Public railway transportation systems.
  • Smart building and large warehouse management systems.
  • Automated electrical substations.

With AMR’s expertise and experience in complex large-scale projects in both system integration and project management, the company enhances solutions through Smart Technology, Building Information Modeling (BIM), and Digital Twins, meeting customer demands more effectively. The integration of Artificial Intelligence (AI) further improves current systems in areas such as resource management, decision-making, and operational efficiency.

In addition, AMR offers specialized IT services, including solutions like Citrix, Nutanix, and Cloud Computing, for government agencies and private enterprises, supported by a team with extensive expertise.


Infrastructure, Smart Cities, and Smart Mobility

Building on its expertise in smart technologies, digital twins, and AI, AMR has expanded into infrastructure and smart mobility projects. These large-scale, national-level projects include:

  • Design, installation, and testing of mass transit railway systems.
  • Turnkey public railway transit operations.
  • Communication and signaling systems for over 500 kilometers of dual-track railway.
  • Bus Rapid Transit (BRT) systems and underground power/communication line projects.

AMR combines its success in large-scale infrastructure and smart mobility projects with its technological expertise to deliver Smart City Solutions. These solutions seamlessly integrate various systems into a unified network, optimizing urban management and operational efficiency across all dimensions.


Green Energy and Environmental Sustainability

Recognizing the importance of environmental Sustainability, AMR is committed to sustainable business practices that minimize environmental impact. The company’s Green Energy initiatives include:

  • Contracting and services for the design, installation, and testing of solar energy systems.
  • Development of MaCharge, a charging station system for electric vehicles and motorcycles.

AMR has also expanded into waste management, addressing long-standing environmental challenges in Thailand and the ASEAN region. Key initiatives include:

  • Designing and manufacturing machinery for waste sorting facilities.
  • Long-term contracts with government agencies for community waste sorting.
  • Processing plastic waste into refuse derived fuel (RDF) for industrial use.
  • Recycling plastics into household garbage bags and sterilized bags for hospitals.
  • Converting food and organic waste into soil enhancers or bio-fertilizers, reducing methane emissions from landfills.

AMR’s efforts help reduce pollution, conserve water, air quality, and minimize microplastic contamination in natural environments. Currently, AMR and its affiliates hold long-term contracts with government agencies for waste management and the supply of refuse derived fuel (RDF) to industrial plants.

Subsidiaries and Associates

AS Macharge Co., Ltd.
Provides electric motorcycle rental services and battery swapping stations, along with a mobile application.
U Element Co., Ltd.
Supplies and distributes raw water to industrial estates.
Eco Phoenix Co., Ltd.
Providing comprehensive community waste management services, including waste sorting, design, construction, and installation of waste sorting machinery. Sell plastic or products from recycling, including Refuse Derived Fuel (RDF), plastic pellets, plastic bags, and fuel, and the creation of soil nutrients from biodegradable waste.
Nex Fusion Co., Ltd.
Conducting business as a total solution provider in technology and innovation, covering consulting services, design, installation, system maintenance, and the procurement and distribution of products and equipment related to technology and innovation systems, integrating AI (Artificial Intelligence) and IoT (Internet of Things) and providing after-sales services in system management, including maintenance and repair services.

Our Customers

Urban Transportation
Backbone Communication
Computer Network
Cloud Computing
Clean Energy & Underground Power Cable